1.Thou
shall create audio products as the fastest
way to come out with a product.
Forget about e-books. They take to long
to create especially if you're a slooooow
typist. You can create an audio product
in a day instead of weeks or months with
an e-book. If you must create an e-book,
do the audio first and have someone transcribe
the audio into a word file. You than clean
it up and add some chapter heads and an
index and Bam! You have an instant e-book
2.Thou shall use a headset microphone
for your recordings.
I find that using a headset mic is a lot
more versatile than a standard microphone.
A headset mic gives you the freedom to
move your head around and you don't feel
restricted as far as being positioned
in front of a table top mic.
3.Thou shall not be afraid to record your
voice.
Many people hate the way they sound on
tape (me included) and feel that they
cannot put together a "Professional" product.
The first time you hear yourself on tape
you are just going to die. It takes practice
to actually speak properly. You get struck
by the dreaded Uh and Um syndrome and
the monotone voice virus but take heart
.you can do this. Slow down and concentrate
on what you're saying and interject some
emphasis and pitch changes to your voice.
Bottom line.add some personality.
I'll admit I'm no professional speaker
myself. It takes practice and you will
get better.
Here are a couple books you might want
to check out: The Quick and Easy Way to
Effective Speaking by Dale Carnegie Secrets
of Successful Speakers: How You Can Motivate,
Captivate, and Persuade by Lilly Walters
4.Thou shall add intro and outro music
to your audios
If you really want to add a professional
polish to your products you must add the
intro and outro music. You know that cool
music you hear at the beginning of the
audio just before someone starts the introduction.
You could give this site a try: frontandbackmusic.com
for some demos.
5.Thou shall use different formats for
your audio info product
A couple of ways to create an audio product
is to interview someone over the phone
and record it or just do a straight forward
gab session on your own. To keep it simple
when I'm recording on my own, I write
down some bullet points to use as memory
joggers to keep me on track during the
recording sessions. Also, when using the
computer software it allows you to pause
so you can get your thoughts together
and then just restart the recording process
without a skip.
6.Thou shall use different listening formats
for your audio product.
When distributing your audios you have
different formats to choose from. You
can use .wav, .mp3, .ram files. Wave files
take up the most space and are megabyte
hogs. Mp3 and ram (real player files)
take up the least amount of space and
are good for streaming audio on the web.
If you are distributing your audio on
CD it is best to use wav. That way you
will be able to listen to them in any
CD player. Here is a little warning when
recording your audio projects. Be aware
of the space you have on your hard drive.
A two hour recording session will take
up to 1.3 gigabytes of space in wav. I
like to record and edit in smaller intervals
and burn them to a CD-RW just to get them
off my hard drive.
7.Thou shall use cheap resources for your
audio.
I get all my bubble pack shippers and
CD cases off of Ebay. They have some great
deals. I get my CD's duplicated at Diskfaktory.com
because they can run small quantities
of 50. I wouldn't get any more made until
you know you have a winner.
8.Thou shall have fun when creating your
audio products
I have to say I really enjoy the creation
process and it's really neat when you
go to record a product and can play it
back and listen to it on the fly. You
get a sense that this thing is really
coming together. And when you add the
music you really get a sense of satisfaction.
Creating audio is really instant gratification
when it comes to creating info products.
I love it.
As of this writing, I'm working with my
wife on a product and I'm interviewing
her and we are having a blast. She makes
mistakes and I make them and we just sit
there and laugh. My wife has the UH and
UM syndrome so we are trying to get cured
of that. But the point is that we are
having a good time.
Quick Tip: I use a splitter to add two
microphones to my computer. You need to
raise the volume to get it normalized.
9.Thou shall build a audio information
empire
If you really want to get a jump start
in the information product business this
is the easiest and funniest way to do
it. As fast as you can record and edit
these things the faster you can crank
them out and start making some money.
Also audio CD and tapes have a higher
perceived value and you can get more for
them then by just selling an e-book.
10.Thou shall learn what software to use
for your audios.
Software can be expensive. Many of the
gurus recommend Sounforge but I prefer
a program from Cakewalk called Plasma.
This software is half the price of Soundforge
and is very versatile.
Well there you have it. Some good tips
to get you started on building your audio
empire.
Happy Recording,
John Kiel
ABOUT THE AUTHOR
If you're looking to take a shortcut
and you would like me to take you by the
hand and show you all the tricks to record
audio products, add audio to the web,
and record telephone conversations then
my new video and audio tutorial course
is for you. I even throw in 5 software
programs to launch your audio business
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