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Golden
Rules For Unsing Autoresponders |
by:
Dan
Ames |
Autoresponders
are a perfect way to increase traffic to
your site. They can save many valuable hours
by automatically answering emails concerning
frequently asked questions about a service
or product or by sending a welcome letter
to new members of your program. There are
many ways that autoresponders can help your
business. One of the most important is their
ability to track the effectiveness of your
promotions. Since autoresponders are one
of the most popular marketing tools available
today, they are being used by a lot of different
kinds of business and websites. Some of
these take advantage of the system to use
the autoresponders in a negative manner.
You should be aware of some of the "Golden
Rules" when using autoresponders.
Thou Shalt Not Use an Autoresponder Address
When Submitting to Search Engines.
Since you will most likely submit your site
to search engines such as Google or Yahoo!,
directories, classifieds, and free for all
sites, you should be made aware of the fact
that these sites commonly use an autoresponder
as well. If you were to use your autoresponder
to contact these companies, their autoresponder
will reply to yours and so on and so on.
Thus creating a cycle of autoresponses that
will flood your email box and theirs as
well.
Thou Shalt Not Use an Autoresponder to Subscribe
to Ezines or Discussion Forums.
Since most of the time an Ezine will send
you updates and new information regularly,
your auto responder will send them a message
each time. In a discussion forum, every
person in the discussion forum will receive
your auto response. This can be irritating
and most of the time you will be unsubscribed.
It is often hard for the administrators
of the forum or ezine to determine who is
using the autoresponse and therefore it
is simply common courtesy to never use an
autoresponer in this manner.
Thou Shalt Not Use an Autoresponder to Take
Advantage Of Unsuspecting Individuals.
Some very unprofessional companies will
use autoresponders to respond to an automated
message when this is done the address in
the "from" field will be automatically subscribed
to their mailing list. This is a extremely
un ethical use of autoresponders and those
who do it are in jeopardy of creating a
very negative image of themselves and their
company. Rather than promote their service
or business, this usually leads to people
becoming very upset and spreading a negative
word about your company rather than a good
one.
The Internet can be a great place to do
business and autoresponders can be an excellent
way to save time, however when used in an
unprofessional way, they can lead to frustration
and aggravation for others. Your company
will suffer the loss of much business if
you choose to participate in these abusive
practices. The appropriate use of auto responders
can generate a large amount of business,
while inappropriate use can drive away that
business.
About the author:
Dan Ames can help YOU start your own profitable
business on the Internet within the next
24 hours... To learn more, visit: http://www.RealTimeInternetIncome.com/pips.html
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