Sometimes I can be dense when it comes
to realizing the potential of my own life
experiences as essays for magazines. I,
of course, fully believe that everything
in my life is newsworthy, but sometimes
have trouble figuring out which experiences
will hit home with other people.
I recently learned the secret, and it
can be summarized in one word: Really?
My friends know that I can talk. I mean,
I can talk! Get me on the phone and Im
likely to tell you all about my day, from
my breakfast to my editors latest comments
to my insomnia. I dont inflict my tendency
toward verbosity on everyone, but at least
a few trusted souls get to bear the brunt
of my solitary lifestyle and my need to
dish.
Their reactions tell me whether or not
I have the material for a marketable personal
essay.
My all-time best-selling essay is a simple
story about a boy who won a stuffed animal
for his little sister in a crane machine.
When I saw it happen, I was so touched
I almost cried. When I retold it to my
mom, the tears welled up again. I got
to the climactic momentAnd then he bent
down and gave the stuffed animal to his
little sister and kissed her on the foreheadand
my mom asked, Really? Thats so sweet!
Bing. Really? translates to Thats a great
story.
When I tell mom about the new toy I bought
for my cat, she never asks, Really? She
doesnt press me for details. She probably
cant wait for me to shut up so she can
hang up the phone and do something productive
that doesnt involve listening to my escapades
with my cat. But when Ive hit on something
that might actually warrant an article,
her reaction wont be a simple Mmm-hmm,
or Thats great. Itll be a question, or
a plea to share more.
The reactions to listen for, in addition
to Really? are:
- Then what happened?
- What did you do?
- How did you (/he/she) react?
- Tell me more!
- Thats amazing!
- Thats so cool!
A few weeks ago, I was talking to Jamie
Blyth (Im helping to write his book, Fear
Is No Longer My Reality) about how far
Ive come in beating my anxiety disorder.
One of the things I mentioned was that
I used to have an obsessive-compulsive
disorder related to food. He wanted to
know more. I explained that I went through
a two-year phase where I ate nothing but
canned foods and other food with really
long shelf lives.
Really? he asked.
Oh. I hadnt thought about that phase
of mine in quite some time, and had forgotten
that it might be intriguing to people
whove never experienced OCD. OCD as an
overall topic has been done many times,
but this detailthe canned foods and my
almost deadly diethasnt. It doesnt belong
in a how-to article. It works because
of the telling, because of the personal
nature of the story. And as I sat down
to write it, a beautifully marketable
essay formed almost effortlessly.
Think about what details of your story
set it apart from similar stories. Countless
essays have been written about alcoholism,
eating disorders, miscarriage, drug abuse,
abusive marriages, finding God, giving
birth... that doesnt mean you cant tell
your story. You just have to find a unique
angle, a new way of telling it, a nugget
that people will remember.
The same effortless type of story formed
when I told people how Anthony and I bought
our house. We fell so in love with it
that we kept coming to visit and take
pictureswe would sit on the other side
of the lake, facing the owners backyard,
and just hug and dream of what it would
be like to live there.
When it came time to make an offer, we
were immediately outbid by thousands of
dollars and couldnt match the price. We
went to say goodbye to the owners, and
they told the Realtor to take it off the
marketwe were the people they wanted to
live in the home theyd loved for 40 years.
They had seen us from their back window
all the times we came to admire the house
from afar, and they knew we would appreciate
the gardens, the greenhouse, the lake.
So they took a loss of thousands of dollars
because they wanted us to live our dream.
Quick, what was your reaction to that
story? I hope it was Thats amazing!, because
thats the reaction I got from nearly everyone
who heard the story. Within a couple of
weeks of moving in, I sold the essay to
A Cup of Comfort and sent the anthology
to the previous owners of the house.
If someones eyes light up when you tell
a story, chances are excellent that theres
a market for it. If one person finds it
interesting, inspiring, hilarious, or
moving, others likely will, too.
Consider your friends and family your
test audience. Test out your experiences
on them. If they dont press you for more
details, either the story isnt there,
or you need a more compelling way to tell
it.
You can also test by e-mail; send a few
friends a note about a recent experience
of yours and see how many of them react
to it. Note, too, how quickly they react.
If they respond right after reading it,
their interest levels are probably high.
If they respond a week later and mention,
By the way, that was a nice story, it
likely didnt pass the test.
Personal experiences dont need to be
earth-shattering to be worthy of print.
They just need to be interesting, insightful,
and emotion-provoking in almost any sense
of the word. Your story may make someone
happy, mad, upset, horrified, shocked...
as long as you can elicit a strong emotion,
you can draw readers. And editors like
writers who can draw readers.
Go forth and share your experiences.
Personal essays are wonderful gifts to
share with the world. Really!
| About The Author
Jenna Glatzer is the editor-in-chief
of Absolute Write (www.absolutewrite.com).
She has written for hundreds of
national and online magazines, and
her latest book is MAKE A REAL LIVING
AS A FREELANCE WRITER, which you
can find at www.jennaglatzer.com.
Find out how to get a FREE editors'
cheat sheet with this book!
Copyright 2004 Jenna Glatzer. All
rights reserved.
|
This article was posted on July 31,
2004