Satellite
Radio - Its here! Satellite radio is a new
service being offered by two companies,
XM Satellite Radio and Sirius Satellite
Radio. Both companies are offering over
100 channels of streaming music and entertainment.
High quality sound is achieved through the
use of satellites orbiting high above. Satellite
radio is commercial free and free from regulations
by federal committees. The impossible, is
now possible, hearing the same radio station
across North America and from coast to coast.
All made possible by XM satellite radio
and Sirius satellite radio.
Normal radio has been around for decades
and is part of many people's lifestyle.
This is changing. Regular radio is monitored
and regulated by the Federal Communications
Commission, whom has fined several radio
stations and media companies within the
last 3-4 years. The FCC has only fined
radio stations a maximum of $27,500 per
show no matter how man profanities were
aired.
Recently the FCC has been upping the
ante and in conjunction with Congress
has decided to raise the fine up to $500,000
per incident per station (Potter). A slap
on the wrist has turned into a business-changing
event. "Sexually explicit comments by
Bubba the Love Sponge and Howard Stern
could get a station in trouble -- no doubt
about it. Clear Channel Radio dropped
both shock jocks this year after being
hit with record fines."(Potter) Recently
Howard Stern has made a move to Sirius
Satellite Radio in an effort to preserve
his career and free speech. Consumers
are reaching towards satellite radio as
a way to hear unregulated news and content.
Recently XM Satellite Radio has claimed
to have over 3 million subscribers paying
$9.99 per month and Sirius claims to have
over 1.3 million customers paying $12.95
per month. Many of those customers pay
an additional $2.99 per month for premium
content such as the upcoming Howard Stern
Show.
Several normal radio stations and media
outlets are realizing the potential to
get their message across in a broad fashion.
XM has launched a morning show, which
is hosted by Bob Edwards, whom was fired
earlier this year by National Public Radio.
"The Bob Edwards Show" will air on a public
satellite radio channel that also features
news and programs from Public Radio International,
among others. Sirius has its own public
radio channel carrying NPR programs. Consumers
and companies are demanding free speech
and it seems that satellite radio is the
vehicle.
XM Satellite Radio and Sirius Satellite
Radio have designed satellite broadcast
systems that differ but they achieve the
same high quality of satellite radio.
A milestone of this success is the fact
that satellite radio signals that are
available across the United States and
into Mexico and Canada. Rock and Roll
- No it's not a genre any more! XM Satellite
Radio has two satellites named Rock and
Roll, which remain in parallel geostationary
orbit to provide radio coverage throughout
the United States. Sirius Satellite Radio
has chose to use three satellites in an
inclined elliptical orbit. This configuration
provides 16 hours per satellite of signal,
which gives a great redundancy if any
satellite were to fail. Playing it smart,
Sirius and XM both have spare satellites,
which can be called on in a moments notice
if needed.
XM satellite radio and Sirius satellite
radio have Earth based broadcast stations
that are used to send up information to
the satellites, which is then dispersed
through out the globe. Sirius and XM both
have disk jockeys that manage, create
and program music which is then sent up
to the satellites. The information is
then taken in by the satellites and sent
through a rebroadcast of the streams to
earth. The Major advantage of this is
that, unlike earth-based radio stations
whose signals reach listeners 150 miles
away, satellite radio signals have a huge
reach, and are receivable anywhere within
the continental United States and hundreds
of miles in each direction of the borders.
Satellite Radio is growing to become a
worldwide network and offerings are growing
throughout the world. XM satellite radio
and Sirius satellite radio are making
it happen.
Unregulated Satellite Radio is the answer
for free speech in a government regulated
airwaves arena. Not only can listeners
hear unbiased information but also they
can listen to it anywhere in the United
States. Media giants are jumping to get
the piece of the pie regarding satellite
radio, as the new wave of the future is
satellite radio.
About the Author
Scott Fish is the owner of
Satellite Radio Sirius and XM satellite
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