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Domain
Registration For Great Search Engine Ranking |
by:
Stanley
Spencer |
A
solid keyword domain name is the key to
establish a strong presence and making the
resources of the Internet more reachable.
With a great name, it's always easy to reach
new and existing clients. Therefore, a number
of companies are ready to spend a large
amount of money to get hold of and promote
a good keyword rich domain name.
Choosing a keyword domain name can be vital
to the success of a website. In order to
take advantage of search engine traffic,
people choose keyword domain. By selecting
a domain that is equivalent to a keyword
search, websites are able to rank higher
for targeted keywords and thus benefit from
added traffic and more potential clients.
Whether to opt for a brandable domain or
a keyword domain is a choice one must make
in accordance with their business plan.
Follow these simple rules to maximize the
benefit of a keyword domain, accomplish
success in directory submissions, and enhance
site keyword density:
Structuring
Order the URL (Uniform Resource Locator)
in such a manner that more vital keywords
are listed before those that are less important.
For example, if he target keyword is "money"
then money-online.com would be more effectual
than online-money.com.
Length
1. A majority of studies confirms that a
number of people use two words or more in
a search; as a result phrases are very useful.
2. Always stick to two-three keywords, with
hyphens in between.
3. A lengthy, complex URL is more likely
to be rejected by directory editors' sites
from which one would like to receive links.
Correct English and Must Make Sense
1. In order to execute directory submissions
and link popularity campaigns, the URL should
be grammatically correct.
2. When examined by an editor, "money-online-white.com"
might sound like a less-reliable resource
while "white-money-online.com" sounds more
justifiable and is less likely to be questioned.
Put together "power words"
In order to create a distinctive domain
name that is still available, one way is
to add another less important word to the
mix. A few examples include: now, top, just,
goto, pro, guide, online and find etc.
Avoid using most popular keyword phrases
There is intense competition for keywords
in the marketplace, so stay away from the
most popular keyword phrases. It is impractical
to think that a new website could rank number
one on a popular phrase like "Shop Online".
A number of well-known companies who have
been on the Internet for a few years will
have the big advantage of link popularity
and click popularity.
Try to register a .com domain
Always use ".com". In case it is a business
website, avoid using domains ending with
"ru" or "org". At once, one can consider
registering a ".net" domain, but as most
people are familiar with ".com", it is better
to stick to convention.
In addition to the above, an understanding
of the domain name system (DNS) is also
vital while choosing a domain name. The
DNS is set up to make regular words map
to IP (Internet Protocol) addresses. In
order to connect all computers on the Internet,
an IP address is used by networks. A domain
name can be up to sixty-three characters,
comprising of letters, numbers, or the dash
symbol. For example, in the world of computer
networking, the web address fishing.com
becomes the IP address 124.133.1.1. However,
it's the domain name that people around
the world use when looking for Web sites
or sending an e-mail.
Finally, it is very important to choose
a keyword phrase very carefully. This can
be considered as one of the most critical
decisions one will make regarding the success
or failure of a website. One must identify
the exact phrase that searchers will use
to find a website. The more targeted the
campaign is, the more increase in sales
will be achieved.
About the author:
Copyright © Active-Domain.com - Domain Registration
Service (http://www.active-domain.com).
This article may be reprinted freely provided
an active link is maintained to our website
at http://www.active-domain.com
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